What services do distributors provide beyond delivering goods?

Distributors play a crucial role in the supply chain, providing a range of services beyond merely delivering goods. One of the key services they offer is promotions and financing support. This means that distributors often help manufacturers and retailers promote their products through various marketing initiatives, which can include advertising, in-store promotions, and other marketing strategies aimed at driving sales.

In addition to promotional support, distributors may also assist in financing, which can involve offering credit options to retailers or facilitating payment terms that can help them manage their cash flow more effectively. This financial support can be particularly significant for smaller retailers or during peak buying seasons when cash flow might be tighter.

While other options might suggest services such as market research or legal advice, these are typically not among the core services that distributors provide. Similarly, services like cash discount arrangements or minimum mark-up enforcement, while potentially relevant in some contexts, do not capture the broader role of distributors in supporting sales and marketing initiatives. Thus, the selection of promotions and financing support accurately reflects the comprehensive support that distributors provide to enhance the overall effectiveness of product distribution and sales efforts.